CLARA answers at 7 a.m. You're on a job site.
CLARA is the virtual receptionist built into your site: she answers clients, screens requests based on your trade, and — depending on the plan — books appointments automatically. Not a static script: real screening, the way an experienced receptionist would do it.
What exactly does CLARA do?
CLARA starts a conversation with a visitor or client who writes in, understands what they need (project type, area, urgency), asks the questions a receptionist would ask, then hands you a screened request — or books the appointment directly, depending on your plan. She's configured for construction vocabulary, not generic conversation.
Does CLARA replace a real person?
No — she steps in when you can't answer: early morning, evening, or while you're on a job site with your hands full. She screens so the requests that reach you are already qualified, not to remove the human contact.
What's the difference between the Essential, Pro and Premium plans for CLARA?
CLARA's capability changes by plan:
- Essential ($79.95/month) — lead capture through the site, without CLARA Web Chat.
- Pro ($129.95/month) — CLARA Web Chat: 24/7 request screening on your site, SMS alerts, CRM sync.
- Premium ($199.95/month, recommended) — CLARA SMS with a dedicated number, automated appointment booking, monthly lead report.
Full detail and the launch offer on the Pricing page.
Is CLARA compliant with Quebec's Law 25?
Yes. Every conversation with CLARA states upfront that she is an artificial intelligence, and the site displays a cookie-consent banner compliant with Quebec's personal information protection requirements.
Does CLARA work for my type of construction project?
CLARA is configured for residential and commercial construction trades — roofing, renovation, excavation, glazing and others — with a script adapted to your specific trade when your site is set up.
See CLARA in action
A live conversation demo is available on the homepage. To see the site that pairs with it, check the Website page.